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Social Media Program Manager – Washington, D.C. Area (ID# 14755)

Cherokee Nation Strategic Programs (CNSP) is a versatile, tribally owned 8(a), SDB providing solutions throughout the U.S. and overseas. CNSP has expertise in a wide range of technical disciplines, including global vulnerability assessment, information assurance, intelligence operations, program management and professional services with partners in Information Technology. CNSP is owned by Cherokee Nation Businesses, the economic engine of Cherokee Nation, the largest Native American tribe in the U.S. One-hundred percent of the company’s profits support future business investments and the well-being of the tribe’s citizens through health care, education and job creation, ensuring better lives for Cherokees today and tomorrow.

For more company information, visit our site at

This is an outstanding opportunity to work for the Drug Enforcement Administration (DEA) in the Pentagon City area. The Drug Enforcement Administration’s (DEA), Office of Congressional and Public Affairs (CP), Electronic and Internal Communications section (CPE) is responsible for managing several official social media accounts located across the U.S. and in Puerto Rico.

CNSP is seeking an experienced Social Media Program Manager with a range of creative and technical skills to design, implement and evaluate content on the agency’s official social media platforms.  This individual must possess excellent organizational, interpersonal, oral and written communication skills, along with strong analytical and abilities.

This position requires creativity and attention to detail, and the ability to work independently, with the CP Staff, and with public affairs specialists at DEA locations across the U.S. and Puerto Rico.

Essential Duties and Responsibilities:

  • Develop individual creative, interesting social media content that appeals to DEA’s national/international audiences
  • Provide content that builds interest/impressions/likes, etc. on Twitter, Facebook and LinkedIn.
  • Increase followers on all social media platforms by 20 percent within a year
  • Edit social media content created by others
  • Train others on the basics of using social media (primarily Twitter) and develop related training materials
  • Create and maintain a social media calendar, which will include the workflow and the scheduling of social media postings using tools such as Sprout Social
  • Produce reports of social media activity for senior leadership from scheduling programs (like Sprout) as well as from native analysis functions in LinkedIn, Twitter, Facebook.
  • Create and edit .gifs and short video for social media deployment, and develops professional looking still images/graphics/charts to illustrate posts/tweets. 
  • Use photo and video editing tools/software to create/manipulate photos and video clips for use on social media (such as Photoshop and Adobe Premiere) .
  • Incorporate Adobe Stock images and other graphic asset resources, including emojis, vectors, icons, etc., into social media posts
  • Conduct and/or manage live tweeting events such as press conferences, speeches, and community outreach events

Supervisory/Management Authority:

  • This position will not have supervisory or management authority

Education and/or Experience:

  • A bachelor’s degree in communications, journalism, marketing public relations, social media is required
  • A graduate degree in communications, journalism, marketing public relations, social media or similar is highly desirable.
  • Minimum of two years of experience in developing, deploying and evaluating social media content.
  • Experience working in conjunction within other social media in a team of coordinators/specialists
  • Experience planning, organizing and implementing programs and proposals that integrate content and content production resources across a broad spectrum.
  • Experience in creating/reviewing accessible web content that complies with the Section 508 Amendment to the Rehabilitation Act of 1973.
  • Familiarity with the human resources recruiting process, specifically with how LinkedIn works to amplify recruiting campaigns and USAJobs postings.
  • Experience managing and increasing the social media presence of organizations with small to medium numbers of followers.
  • Experience developing synergies between postings/presence on multiple social media platforms, and between various social media outlets and websites of an organization.  
  • Experience using paid social media buys, and the ability to target those resources effectively.
  • Experience working within occasionally restrictive, federal government regulated social media environments while understanding those sensitivities (i.e. no responding to tweets, restrain with opinion/use of sensitive

Knowledge, Skills and Abilities: 

  • Familiarity with Adobe Creative Cloud applications such as Photoshop, Adobe Acrobat, Adobe Stock, Adobe Premiere, etc.)
  • Working knowledge of social media platforms
  • Proficient with MS Office Suite
  • Familiarity with Adobe Creative Cloud applications such as Photoshop, Adobe Acrobat, Adobe Stock, Adobe Premiere, etc.)
  • Social Media Expertise
  • Knowing what type of content works best on what platform
  • Understanding how to optimize content based on platform
  • Ability to engage an audience through social posts
  • Short and effective headline writing, engaging introductions and structuring text for easy only reading
  • General knowledge of design to create visually appealing graphics to complement posts
  • Ability to understand the types of images that work well on each social network
  • Ability to work collaboratively with professional government public information officers, web developers, still and video imagery specialists and graphic designers, photographers and videographers
  • Ability to stay up-to-date with the ever-changing world of social and digital media
  • Ability to research trending DEA topics (emerging drug trends, drug scheduling, initiatives, etc.) and other Federal government topics
  • Ability to create web content that supports writing/graphics/reporting content for major public events (like DEA’s Red Ribbon Week or DEA’s National Prescription Drug Take Back Imitative) and for the and other related public-facing websites.
  • Ability to: adapt to the changing requests for posts and try out new features and change things up based on new trends and analytics
  • SEO Knowledge (preferred but not required)
  • Experience incorporating SEO into a social media strategy to attract a larger audience, while driving traffic to DEA’s websites.


Work Environment:

  • This position is performed in a secured federal office setting

With $400 million in annual revenue, 20% growth per year, approximately 950+ active contracts serving 60+ government agencies in 25 countries, 47 states, 2 territories and 2000+ employees, Cherokee Nation Businesses’ (CNB) group of Federal Contracting Section 8(a) companies is well positioned to deliver expertise needed to solve complex technical issues. Federal Solutions provides an array of services for 12 of the 15 cabinet-level departments and agencies – from applications and data services to cybersecurity and national defense.

Why consider Cherokee Nation and our Federal Solutions business? Here are some great resources highlighting what we do and compelling reasons for joining our team!



Applicants selected will be subject to a U.S. Government security investigation and must meet eligibility requirements for access to classified information.

We are an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, gender identity and sexual orientation. If you’d like more information about your EEO rights as an applicant under the law, please copy and paste the links to the following two sites: EEO Statement | EEO Poster

If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may email “” for assistance. This email address is for accommodation requests only and cannot be used to inquire about the application process or status.

For Pay Transparency Non Discrimination provision, please copy and paste the following link: Pay Transparency Nondiscrimination Provision

We maintain an Affirmative Action Plan for the purpose of proactively seeking employment and advancement for qualified protected veterans and individuals with disabilities. Upon request, we will schedule time to make our Affirmative Action Plan accessible. If you are interested, please submit a written request with the email subject line: 2018 Request to View Affirmative Action Plan to the Compliance Administrator at “” This email box is not for resumes or follow up on job applications.